China Consumption

  • Growth in spending on annual discretionary categories in China is forecast to exceed 7 percent between 2010 and 2020, and growth of 6 to 7 percent annually is expected in a second category of “seminecessities.”
    • Growth Rates, from 2010 to 2030:
      • Transportation and Communication: 15-20%
      • Recreation, education, and culture: 15- 21%

Source: McKinsey (May 2015)